While cordless electric power tools offer convenience, purchasing batteries for those tools can be a costly affair. Hitachi Power Tools, a maker of fine pneumatic tools as well as some pretty quality entries into the cordless arena, looks to make purchasing batteries less painful to your wallet. They’ve launched a new battery initiative this past summer. Through their Hitachi Affordable Battery Program, batteries on the company’s 1.5Ah and 3.0Ah platforms will begin to retail for much less at all Hitachi points of sale.
Hitachi Affordable Battery Program
If you haven’t heard about this program yet, don’t be too surprised. Aside from the fact that it’s still relatively new, there also hasn’t been a whole lot of press surrounding it. In fact, I’ve only seen it mentioned briefly in one press release for one of the company’s newer cordless framing nailers. However, under this program, Hitachi’s 18V 3.0Ah Li-On Compact Battery will have its price slashed by about 60%. Instead of retailing at $99, the newest addition to the Hitachi battery platform will cost you only $39.99.
Likewise, the Affordable Battery Program will drop the price of the 1.5Ah battery to $29.99 according to Hitachi. To date, however, there has been no news about whether this new program will cut prices on some of the older batteries on the Hitachi platform.
One of the things you’ll notice is the battery form factor. The 3.0Ah pack has been Hitachi’s standard pack while the 1.5 Ah is the compact. With the newest batteries hitting the market, they’re now getting 3.0Ah out of their 5-cell pack to make it the new compact. That battery will give you the most bang for your buck with the new pricing.
It seems a little unfair to call the Hitachi Affordable Battery Program a thinly veiled marketing ploy… I mean, it is a marketing tactic, but if Hitachi makes a well-made tool that runs on a cheaper-to-the-consumer and well-made battery, then so much the better, right? Everybody wins!
Until recently, Hitachi’s older lineup of cordless tools has generally fallen a short of the level that some of their competitors’ cordless products perform. Well, their cordless tools have improved considerably with their latest releases. Seriously, the next-gen Hitachi cordless tools have been – to borrow a phrase – game-changing.
Since Hitachi bought out Metabo, Hitachi’s quality, performance, and workmanship have improved. Their cordless nailers might be the best on the market, and their triple hammer impact driver rocked our jobsite. Hitachi wants to give you an incentive to check them out and build a new reputation with their cordless line. When you pick up a compact battery that retails for $20 less than a competing brand’s battery and know you’re putting it in a tool that competes head to head, you have a good reason to consider switching brand allegiance.