Exclusive Deal with Hitachi to Boost Lowe’s Professional Image
Lowe’s and Hitachi have entered into an agreement that will bring several more exclusive products to their retail stores and online. The move will make Lowe’s the biggest carrier of the broadest line of Hitachi tools in the country.
Lowe’s will be setting up intuitive displays for the expanding line of Hitachi pneumatic tools. Nailers will be color coded. Picking up the correct associated fasteners accessories will be made easier because they will be stored directly beneath the nailer they go with. Fasteners will also be marked with local building codes to make selection easier. The increased retail space promises to ensure that you’ll be able to find what you need when you need it.
The Hitachi pneumatic set promises to offer a full range of nailers to fit every Pro’s needs. It includes stick style framing nailers; a coil siding nailer; coil framing nailer; Strap-Tite fastening system nailers; and even 15, 16, 18, and 23 gauge finish nailers. Various pneumatic staplers and a sub-section for driving collated screws will also be featured.
This announcement comes on the heels of a push by The Home Depot to carry an exclusive line of nailers from several other brands. It’s a big move by Lowe’s considering the solid reputation of Hitachi nailers in the Pro community. Even here at Pro Tool Reviews we have several members of our team that prefer Hitachi nailers. The agreement, while a big deal, doesn’t really come as a huge surprise given the association that Lowe’s and Hitachi have enjoyed with other pneumatics, power tools, and cordless tools.
So with Lowe’s going all-in with Hitachi, where does that leave the other major brands that are being carried? For now, there’s no word that Lowe’s will be dropping any of their current brands, but you may see a little less shelf space to make room for what Hitachi is bringing on board.